Summary
Daisy Dai is a marketing communications leader with eight years of cross-industry experience crafting product narratives, go-to-market strategies, and demand-generation programs for B2B tech and media companies. Currently Head of Marketing Communications at Devotion Games and a guide at Othership, she combines product marketing rigor from roles at JOOR and Tada Cognitive with storytelling and research chops honed in film and market research. She’s led end-to-end product launches, competitive intelligence, and sales enablement initiatives that translated technical value into customer-facing assets and measurable SQL growth. Daisy’s background in film research and production gives her a rare edge in narrative-driven campaigns and creative content production that scale—evident from viral trailer performance and enterprise communications. Holding a BA from UC Berkeley and an MBA/MIS from Auburn, she moves fluidly between data-driven strategy and high-impact creative execution. Colleagues describe her as someone who deliberately chooses work she loves, turning curiosity about audience behavior into strategic advantage.
8 years of coding experience
3 years of employment as a software developer
Bachelor of Arts - BA Communication and Media Studies, Bachelor of Arts - BA Communication and Media Studies at University of California, Berkeley
Master's degree Management Information Systems General, Master's degree Management Information Systems General at Auburn University
Chinese