Dan Newman
Creative Director
Wellington, Wellington, New Zealand
Summary
👤
Senior🎓
Top SchoolDan Newman is a seasoned creative director and designer based in Wellington with 12 years of experience shaping product, brand, and marketing for startups and major organisations. He has led and scaled design teams at Xero, Springload, and Axiom, and co-founded Knolling and DaaS to deliver studio-grade work with a personal, hands-on approach. Dan blends product design, front-end craft, and go-to-market strategy—helping launch developer-focused products and reimagining brand systems for complex B2B platforms. His portfolio spans apps, interactive installations, and award-winning typography work, and he’s known for hiring and mentoring teams through high-growth phases. Outside work he’s a dog dad and list maker, running his studio with a practical, people-first ethos that keeps projects grounded and delightful.
12 years of coding experience
17 years of employment as a software developer
Masters, Masters at University of Applied Sciences Upper AustriaMasters, Masters at University of NottinghamHonors, Honors at Whanganui School of DesignMasters, Masters at University of Waikato
Github Skills (35)
web-vitals9
logger9
axiom9
python-bindings9
winston8
api8
api-client7
python7
logging6
nodejs-api6
sdk6
cli5
command-line-tool5
nodejs5
typesense5
Programming languages (7)
Github contributions (5)
danserif/dan.newman.is
Jan 2014 - Dec 2022
Contributions:258 commits, 2 PRs, 567 pushes in 9 years 1 month
danserif/danserif.com
Jul 2021 - Dec 2024
The Jekyll Butler. A no frills responsive Jekyll blog theme.
Contributions:10 pushes in 3 years 6 months
butlerjekyll-blog-themejekyll-blogjekylljekyll-theme
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