Daniel Bitzer

Senior Full Stack Developer at PointData

Adelaide, South Australia
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Summary

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Rockstar
Daniel Bitzer is a Senior Full Stack Developer based in Adelaide with 10 years building scalable web and e-commerce systems, currently delivering full-stack solutions at PointData. He has deep WooCommerce and WordPress expertise from senior roles at Automattic and contributions to high-profile open-source projects like WooCommerce and Action Scheduler, where he improved backend query handling and added unit-tested order coupon functionality. Comfortable across backend and frontend, he’s implemented integrations (Facebook/Meta plugin work, webhooks, Instagram Business support) and shipped UI improvements in the WooCommerce admin. As a former founder of AutomateWoo and Product Lead at Prospress, he pairs product sensibility with hands-on engineering and a focus on code quality. He’s also worked as a freelance web developer, demonstrating adaptability across agency and product environments. An understated strength is his habit of adding tests and small API improvements that make large ecosystems more maintainable and reliable.
code10 years of coding experience
job12 years of employment as a software developer
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Github Skills (24)

woocommerce10
javascript10
back-end-development10
testing10
wordpress10
ui-design10
uid10
php10
front-end-development10
react10
api-design9
mysql9
ecommerce9
unit-testing9
apim9

Programming languages (4)

TypeScriptShellJavaScriptPHP

Github contributions (5)

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The official plugin from Meta. This repository is now officially maintained by Meta's engineering team. We welcome and encourage contributions from the community.
Role in this project:
userBack-end Developer
Contributions:2 releases, 107 reviews, 186 commits in 6 months
Contributions summary:Daniel primarily worked on the back-end of the WooCommerce Facebook plugin, focusing on adding new WooCommerce navigation items and integrating features. They added new functionalities such as FBE redirection, and webhooks, and enhanced existing features by adding support for Instagram Business IDs, and Commerce merchant settings IDs. They also made adjustments to script enqueuing paths and file names to use webpack builds.
plugin-extensionventurespartywordpresswoocommerce
woocommerce/action-scheduler

Oct 2020 - Sep 2021

A scalable, traceable job queue for background processing large queues of tasks in WordPress. Specifically designed for distribution in WordPress plugins (and themes) - no server access required.
Role in this project:
userBack-end Developer
Contributions:35 commits, 3 PRs, 13 pushes in 10 months
Contributions summary:Daniel primarily contributed to the backend functionality of the action-scheduler library, specifically focusing on improving the query capabilities. They added features to handle multiple statuses in the query actions, and introduced a function to efficiently check for scheduled actions. They also updated the code to use long array syntax and merged branch changes. Furthermore, they added tests to cover the query functionality, including query type and status parameters, and optimized the status parameter handling.
scalablewordpress-pluginsqueueswordpressno-server
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Daniel Bitzer - Senior Full Stack Developer at PointData