Daniel Ellen

Vice President, Head Of Sales Growth & Enablement at Guardian Life

New York, New York, United States
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Summary

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Senior
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Daniel Ellen is a revenue-focused sales growth and enablement leader with over two decades of experience transforming distribution channels and building data-driven marketing and CRM strategies that deliver measurable results. As VP at Guardian Life he manages a $22M P&L and a 45+ cross-functional team, driving initiatives that generated $144M+ in net new life sales, a 43% lift in term-to-whole conversions, and a 50% jump in qualified plan business. He combines analytical rigor and entrepreneurial vision to pioneer programs like Guardian’s enterprise CRM adoption and the Global Citizens Initiative, which produced $16M in year-one premium. Known internally as “the fixer,” he travels extensively to cultivate distribution partnerships and scale agencies from single offices into multi-state operations. His leadership philosophy emphasizes inclusion and ownership, which has delivered atypically strong retention in a high-turnover industry. With an MBA in marketing and a finance background, he excels at turning complex underwriting and product challenges into sustainable growth engines.
code12 years of coding experience
bookbs finance, bs finance at Butler University
bookMBA Marketing, MBA Marketing at Fordham Gabelli School of Business

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Daniel Ellen - Vice President, Head Of Sales Growth & Enablement at Guardian Life