Daniel Schmidt
Product, Metric Trees at Mixpanel
San Francisco, California, United States
Summary
👤
Senior🎓
Top SchoolDaniel Schmidt is a product leader and founder with 12 years of experience building metrics-driven information platforms and bridging technical and non-technical stakeholders. Currently leading Product, Metric Trees at Mixpanel after founding DoubleLoop, he focuses on quantifying product experiments and translating iterative work into measurable outcomes. His background includes senior product roles at GoodGuide, CNET, and CBS Interactive where he launched major site redesigns, CMS platforms, and social strategies. Daniel combines hands-on backend engineering experience—having contributed features and refactors to the widely used Yii2 PHP framework—with a product-theory perspective he writes about at productlogic.org. Based in San Francisco, he brings an uncommon mix of startup founder grit, analytics-first product management, and practical engineering chops.
12 years of coding experience
19 years of employment as a software developer
B.A. Philosophy, B.A. Philosophy at University of California, Berkeley
Github Skills (10)
yii10
app-framework10
web-framework10
php-framework10
php10
webpages10
apidoc9
exception-handling9
api9
json9
Programming languages (12)
Github contributions (5)
yiisoft/yii2
Jan 2014 - Jan 2014
Yii 2: The Fast, Secure and Professional PHP Framework
Role in this project:
Back-end Developer
Back-end DeveloperContributions:18 commits in 3 days
Contributions summary:Daniel primarily contributed to the back-end of the Yii2 framework by adding new features and refactoring existing components. Their work includes adding customizable parsing functionality to the web Request class with new parsers and interfaces. They fixed a type in the JsonParser and created several HTTP exception classes. Furthermore, they addressed coding style and code formatting issues.
secureprofessionalchinese-simplifiedyiiphp
BerkeleyLibrary/gingr
Nov 2023 - Feb 2025
Contributions:1 release, 11 reviews, 15 PRs in 1 year 3 months
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