Daniel Vianna is a Senior Product Designer with 9 years of experience crafting data-driven, user-centered products across IoT, enterprise SaaS, and safety-focused AI. He has led cross-functional teams and product roadmaps at companies like Pearson and CAST, delivering measurable business impact—from launching a robotic camera product line that drove new partnerships to scaling Blacktrax revenue from $2M to $10M. Daniel blends hands-on UI and front-end development (including C++/QT for embedded products) with analytics-driven growth experiments that have boosted conversions and reduced acquisition waste. He also led design for a computer-vision AI deployed to 100 enterprise construction clients, showing an unusual mix of safety-critical domain knowledge and product leadership. Based in Old Toronto, he pairs formal training in web analytics and UX with a track record of turning complex hardware-software problems into commercially successful products.
9 years of coding experience
2 years of employment as a software developer
Pontifical Catholic University of Rio de Janeiro
Certificate, Web Analytics: Optimizing Site Traffic and Interactions, Certificate, Web Analytics: Optimizing Site Traffic and Interactions at University of Toronto
UX design, UX design at Juno College of Technology
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Daniel Vianna - Senior Product Designer at Pearson