Summary
Danny Farmer is a Lead Enterprise Designer with nine years of UX experience who blends military aviation discipline and hands-on R&D design to create measurable business value and delightful member experiences. At USAA he drives strategic growth and onboarding initiatives, turning ambiguity into clear, automated, and accessible solutions while cultivating a culture of trust and ownership. His background spans mobile, VR, wearables, and enterprise tooling, and he has a proven track record of running experiments, pilots, and cost-saving internal platforms. Trained in game and interactive media design and grounded in engineering and physics studies, he brings a rare mix of systems thinking, creative prototyping, and operational rigor. Expect a collaborative leader who pairs ideation "superpowers" with pragmatic delivery—and an unexpected penchant for doughnuts.
10 years of coding experience
3 years of employment as a software developer
Mechanical Engineering, Mechanical Engineering at Texas Tech University
Bachelor’s Degree, Game and Interactive Media Design, Suma Cum Laude, Bachelor’s Degree, Game and Interactive Media Design, Suma Cum Laude at Savannah College of Art and Design
The University of Maryland, College Park
High School Diploma, High School Diploma at Frenship High School