Darrell Penta
Sr. Staff UX Researcher at Bentley University
Waltham, Massachusetts, United States
Summary
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Senior🎓
Top SchoolDarrell Penta is a Sr. Staff UX Researcher with 11 years of experience shaping human-centered design and generative AI UX metrics at enterprise scale, currently driving evaluation and innovation at ServiceNow. He has held senior research roles at Google and HubSpot and teaches human factors and interaction design as an adjunct professor at Bentley University, bridging industry practice with academic rigor. With a PhD in Psychology (Language & Cognition) and a background in applied linguistics and creative writing, he brings a rare mix of rigorous experimental methods, language insight, and narrative sensitivity to product research. Known for building measurable UX evaluation frameworks for complex AI features, he combines longitudinal field studies, quantitative metrics, and qualitative storytelling to influence product strategy.
11 years of coding experience
14 years of employment as a software developer
Undergraduate credits Poetry and Poetics Creative Writing, Undergraduate credits Poetry and Poetics Creative Writing at University of OxfordMaster of Arts - MA Applied Linguistics, Master of Arts - MA Applied Linguistics at UMass BostonDoctor of Philosophy - PhD Psychology (Language & Cognition), Doctor of Philosophy - PhD Psychology (Language & Cognition) at Northeastern University
English, Italian, Korean
Github Skills (20)
mturk5
r-package5
api3
nse3
evaluation3
bootstrapping2
lazy-evaluation2
meta-analysis2
tidy2
interpretable-machine-learning1
linguistics1
latent-dirichlet-allocation1
opentype1
fonts1
truetype1
Programming languages (2)
Github contributions (5)
darrellpenta/uxstats
Nov 2020 - Jan 2022
Contributions:25 commits, 19 pushes, 1 branch in 1 year 1 month
darrellpenta/bibliographies
Jun 2015 - Dec 2016
Contributions:133 pushes, 1 branch in 1 year 6 months
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