David Simpson is a founder and senior architect with 12+ years of professional experience building enterprise integrations, digital experience platforms, and bespoke apps that connect tools like monday.com, Microsoft 365/SharePoint, Atlassian products and Business Intelligence systems. As co-founder of AppFusions and founder of David Simpson Apps and Concise Web Design, he has delivered large-scale, multi-tenant, multi-cloud solutions and marketplace apps for clients ranging from Netflix and Cisco to higher education. He combines hands-on development (Java, integrations, plugin development) with product-minded architecture to solve “hard problems” like unified SSO, extensibility and sustained platform deployments. His background includes programme management and award-winning portal work at the University of Nottingham, giving him a rare blend of technical depth and stakeholder-driven delivery. David’s work emphasises practical, deployable systems that make complex integrations “just work,” and he often accelerates digital transformation roadmaps by years through repeatable patterns. Based in Nottingham, he quietly bridges enterprise engineering, marketplace product strategy, and pragmatic UX for long-lived integrations.
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