Derek Cavaliero
Director Of Engineering at Level Agency
Roseville, California, United States
Summary
👤
Senior🎓
Top SchoolDerek Cavaliero is a Director of Engineering with 12 years of experience specializing in digital advertising, MarTech/AdTech integrations, and web application development across WordPress and Laravel. He’s known for turning ambiguous marketing problems into reliable technical solutions—building tracking pipelines, GTM implementations, and productivity tools that scale agency operations. Derek combines hands-on engineering with leadership, having defined SOPs and led technical teams at WebMechanix/Level Agency since 2010. Based in Roseville, CA, he blends practical product thinking with data-driven implementation, often acting as the go-to troubleshooter for complex client challenges.
12 years of coding experience
17 years of employment as a software developer
Bachelor of Arts Web Design and Development, Bachelor of Arts Web Design and Development at Duquesne University
English
Stackoverflow
1reputation
0reached
0answers
0questions
Github Skills (50)
calendly10
marketo10
google-tag-manager10
laravel9
full-stack9
php9
utm9
medium9
vimeo8
wordpress-plugin8
compilation8
mautic7
page-builder7
conversions7
siteorigin7
Programming languages (6)
Github contributions (5)
derekcavaliero/attributor
Mar 2019 - Jan 2023
Emulate old 1st party cookies set for source/medium/campaign/term/content by Classic Analytics (ga.js).
Contributions:2 releases, 35 commits, 5 PRs in 3 years 10 months
analyticspartyutmjavascriptset-cookies
derekcavaliero/gtm-adapters
Sep 2022 - Nov 2022
A compilation of Google Tag Manager (GTM) adapters written for measuring interactions with embedded content.
Contributions:42 commits, 1 PR, 28 pushes in 1 month
compilationgoogle-tag-managertag-managermarketoadapters
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