Derek Hartley
Chief Growth Officer at Plancorp Wealth Management
Greater St. Louis United States
Summary
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Senior🎓
Top SchoolDerek Hartley is a growth-focused marketing executive with 11 years of hands-on experience building and scaling digital programs across financial services, retail, and e-commerce. As Chief Growth Officer at Plancorp he blends data-driven strategy, cross-channel demand generation, and client experience design to drive acquisition and retention while leading marketing, sales, and referral teams. He has a track record of professionalizing marketing operations—implementing project management systems, analytics stacks, and multi-six-figure budget processes—to increase efficiency and measurability. Prior roles at Build-A-Bear, Ethos Preparedness, StorageMart, and Veterans United showcase deep expertise in paid and organic digital channels, Amazon strategy, and marketing automation. Derek’s leadership is notable for translating compliance and stakeholder complexity into scalable content and campaign workflows that protect brand integrity. Based in Greater St. Louis, he pairs a Communications degree from the University of Missouri with a practical knack for turning messy marketing data into repeatable growth playbooks.
11 years of coding experience
10 years of employment as a software developer
University of MissouriGithub contributions (2)
DJHartley/DJHartley.github.io
Jan 2015 - Jul 2021
Contributions:1 release, 13 commits, 12 pushes in 6 years 6 months
DJHartley/.github.io
Dec 2014 - Dec 2014
Contributions:1 commit in 1 day
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