Derek Perkins is a serial founder and technology leader with 12 years of experience building profitable, user-focused web products and SEO tools from Lehi, Utah. As founder and CEO of Nozzle he’s focused on creating the SEO toolset he wanted at SEO.com, drawing on prior roles as VP of Technology and hands-on experience extending WordPress with custom PHP/JS. He grew Soccer Reviews from a niche blog to 200k+ monthly visitors through content strategy, a distributed writing team, and engineering optimizations that kept page loads under 4 seconds. Derek has a track record of navigating manufacturing, sourcing, and product development—raising capital, implementing SAP, and running international supplier negotiations—skills that inform his pragmatic, metrics-driven approach to product and operations. Known for recruiting strong teams and shipping durable systems, he blends entrepreneurial grit with full-stack execution and an uncommon background in Asian studies and international sourcing.
11 years of coding experience
13 years of employment as a software developer
International School of Beijing
BA Asian Studies, BA Asian Studies at Brigham Young University
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