Summary
Derrick Wong is an Account Executive with 11 years of experience helping brands scale programmatic, mobile, entertainment, and publisher solutions across startups and Fortune 500s. He combines a knack for process design with hands-on campaign strategy, having driven multi-million dollar revenue growth and protected over $30M in enterprise revenue during platform shifts like iOS14. A proven quota achiever and product adopter, Derrick led beta product rollouts that materially improved conversion rates and launched new verticals from inception, including app install initiatives and SDK integrations. His cross-functional background spans sales, ad ops, analytics, and product, enabling him to translate technical signals like bid density and viewability into actionable client recommendations. Based in California, he thrives on change and building repeatable processes that streamline campaign lifecycles and unlock incremental spend. Notably, he blends startup agility with enterprise rigor—equally comfortable architecting go-to-market plays as he is consulting on DSP setups and PMP strategies.
11 years of coding experience
15 years of employment as a software developer
Bachelor of Arts Economics, Bachelor of Arts Economics at University of California, Berkeley