Summary
Diana Enriquez is an Associate Principal in Strategy who combines an academic grounding in sociology and HCI (PhD, Princeton) with hands-on UX design to help mission-driven organizations navigate automation, AI, and digital transformation. Over 11 years she has led projects from civic engagement campaigns that reached 4.2M voters to EdTech market-fit and multi-year foundation portfolio evaluations, always focused on the “last mile” where strategy meets operational constraints. Her background includes building TED’s fact-checking program, advancing bilingual UX research at Twitter, and publishing research featured at the Federal Reserve, TEDGlobal, Yale, and Princeton. Skilled at translating network and survey analysis into actionable product and policy decisions, she blends quantitative rigor with behavior-change-driven design. Based in Brooklyn, she brings a rare mix of policy, research, and product experience that centers human–machine partnership rather than replacement.
11 years of coding experience
14 years of employment as a software developer
User Experience Design, User Experience Design at General Assembly
Bachelor of Arts (B.A.) with Honors Political Science and Government, Bachelor of Arts (B.A.) with Honors Political Science and Government at Yale University
Buckingham Browne and Nichols School
Doctor of Philosophy (Ph.D.) Sociology, Doctor of Philosophy (Ph.D.) Sociology at Princeton University
English, Spanish, French