Diogo Cruz
Senior Product Specialist Salesforce Marketing Cloud - Business Analyst at Richemont
Porto, Portugal
Summary
👤
Senior🎓
Top SchoolDiogo Cruz is a Senior Product Specialist and Business Analyst with a decade of experience architecting and optimizing Salesforce Marketing Cloud solutions for luxury, telecom and performance-driven clients. He blends deep digital marketing roots—email, PPC, RTB and programmatic—with technical leadership in data architecture, customer journeys and marketing automation. At Merkle, Accenture and multiple agencies he has led implementations, built custom integrations and managed delivery and P&L for demanding engagements. Known for turning analytics into actionable strategy, he pairs a creative mindset with rigorous data validation to improve customer engagement and drive measurable ROI. Based in Porto, he is comfortable both consulting C-suite stakeholders and working hands-on with developers to bring scalable solutions live. Unexpectedly, his background includes teaching advanced Google Analytics and Ads, reflecting a knack for translating complex tools into practical skills for teams.
10 years of coding experience
3 years of employment as a software developer
Bachelor's degree Management, Bachelor's degree Management at FEP U. Porto – Economics and ManagementMIM (Master in International Management) Gestão, MIM (Master in International Management) Gestão at Iscte - Instituto Universitário de LisboaPrograma de mobilidade Almeida Garrett Gestão, Programa de mobilidade Almeida Garrett Gestão at ISEG - Lisbon School of Economics & ManagementErasmus Management, Erasmus Management at University of Tampere 1925-2018
Portuguese, inglês, (ielts 7.5)
Github Skills (46)
universal-react10
reactive10
java10
redux9
semantic-ui-react9
lazy-loading9
universal-app9
cloud-native9
boilerplate9
q-learning8
spring-boot8
quarkus8
youtube8
kubernetes8
webpack7
Programming languages (5)
Github contributions (5)
killghost15/IART
Feb 2017 - Feb 2019
Contributions:3 releases, 3 PRs, 57 pushes in 2 years
diogohmcruz/Hand-Detection
Oct 2018 - Feb 2019
Contributions:38 commits, 3 pushes, 1 branch in 4 months
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