Summary
Éfrem Filho is a product- and education-focused AI practitioner with 12 years of experience building data platforms, no-code/low-code products, and GenAI features across startups and large media/commerce companies. He teaches technology and Generative AI to non-technical audiences at FGV and business-for-techies at Unieuro, while advising institutional AI strategy as Special Advisor to the Director. As a founder and product lead he scaled Zeeplo into a digital commerce platform that processed over R$22M in transactions and moved from no-code to custom development. His background spans data mesh and analytics platform work at Loft and Globo, rapid experimentation with no-code at OLX, and hands-on product leadership at Pipefy focused on GenAI. Known for translating complex technical ideas into practical, teachable workflows, he often bridges academia, product teams, and builders to accelerate adoption of AI-driven automation.
11 years of coding experience
13 years of employment as a software developer
BSc., Computer Science, BSc., Computer Science at Universidade Católica de Pernambuco
Doctor of Philosophy (PhD), Business, Management, Operations Research, Doctor of Philosophy (PhD), Business, Management, Operations Research at Fundação Getúlio Vargas
MSc, Management, MSc, Management at Federal University of Rio Grande do Sul
interrupted, Business, interrupted, Business at Universidade Federal de Pernambuco
English, Spanish, German