Ellie Rubinstein
Head Of Product And Engineering Pocket Casts Automattic
Las Vegas, Nevada, United States
Summary
🤩
Rockstar🎓
Top SchoolEllie Rubinstein is a product-focused engineering leader with a decade of experience building and scaling mobile-first consumer products, currently leading product and engineering for Pocket Casts at Automattic. She blends hands-on iOS craftsmanship—contributing to flagship apps like Pocket Casts and WordPress for iOS—with strategic ownership of cross-platform delivery, monetization, and retention. Her work spans technical direction, backend and web integrations, and shipping listener-facing features such as transcripts, recommendations, Smart Folders, and a public web player. Prior roles running multiple mobile teams at WordPress honed her ability to align product vision with engineering execution and team health. She’s particularly pragmatic about UX and growth, having driven theme/settings UX, deep-linking, and upgrade flows in production apps. Based in the United States with a BSc in Computer Software Engineering, she balances code-level empathy with measurable product outcomes.
10 years of coding experience
12 years of employment as a software developer
Bachelor of Science (BSc), Computer Software Engineering, Bachelor of Science (BSc), Computer Software Engineering at Afeka Tel Aviv Academic College of Engineering
Hebrew, English
Github Skills (15)
theme-development10
unit-testing10
objective-c10
swift10
ios10
unit-test10
xctest10
xcode9
debouncing9
network-connection8
net8
connectivity8
cocoapods8
ui-design7
wordpress7
Programming languages (6)
Github contributions (5)
wordpress-mobile/WordPress-iOS
Oct 2017 - Feb 2021
WordPress for iOS - Official repository
Role in this project:
Mobile Developer (iOS)
Mobile Developer (iOS)Contributions:56 reviews, 324 commits, 209 PRs in 3 years 4 months
Contributions summary:Ellie primarily focused on bug fixes and enhancements for the WordPress iOS application. They addressed various issues, including crashes in the Debouncer callback, long press time stamp issues on iPads, and problems with network connectivity. Their contributions also involved UI improvements, such as removing arrows from popovers and adding a loading indicator for preview generation. They demonstrated proficiency in Swift and Objective-C, modifying code within various iOS-specific classes.
cocoapodsobjective-cwordpressswiftios
Automattic/pocket-casts-ios
Jul 2022 - Jan 2023
Pocket Casts iOS app 🎧
Role in this project:Mobile Developer (iOS)
Mobile Developer (iOS)Contributions:44 reviews, 53 commits, 25 PRs in 6 months
Contributions summary:Ellie primarily contributed to the iOS app's theme and settings functionalities, making modifications related to dark/light theme preferences and the user interface. They introduced and modified User Defaults to store theme-related information, including a user's preference for system-based or custom themes. Their work included refactoring of the theme and settings code and adding testing capabilities, as well as integration with deep linking and handling of the upgrade flows within the application.
castspocketios-appiospocket-casts
Find and Hire Top DevelopersWe’ve analyzed the programming source code of over 60 million software developers on GitHub and scored them by 50,000 skills. Sign-up on Prog,AI to search for software developers.