Elsa Birch
Senior Director, Data Engineering
Ukiah, California, United States
Summary
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Senior🎓
Top SchoolElsa Birch is a Senior Director of Data Engineering with a decade of experience turning messy, high-stakes data into reliable decision-making assets across advertising, cloud infrastructure, and SaaS billing. She blends deep technical craftsmanship—designing data models, ETL pipelines, and explainable real-time inference surfaces—with leadership in tech foundations and operational excellence at companies like Pinterest, Promoted.ai, Duckbill, and Roebling. Elsa excels at translating organizational structure and complex contract logic into robust data architectures that support finance, product, and governance decisions. Her background in chemical engineering and systems biology (PhD/MS, Stanford) gives her a quantitative mindset and comfort with modeling complex, interacting systems that most data leaders lack. She’s known for pragmatic data quality practices and onboarding teams to scale telemetry and billing pipelines reliably. Based in Ukiah, California, she brings an uncommon mix of academic rigor and production-hardened engineering to business-critical data problems.
10 years of coding experience
17 years of employment as a software developer
Bachelor of Science, Chemical Engineering, Bachelor of Science, Chemical Engineering at University of Colorado BoulderDoctor of Philosophy (PhD), Chemical Engineering, Doctor of Philosophy (PhD), Chemical Engineering at Stanford University
English
Github Skills (4)
python6
chrome1
chrome-extension1
pinterest1
Programming languages (1)
Github contributions (5)
elsabirch/gallery-wall
Feb 2016 - Feb 2016
Contributions:13 pushes, 1 branch, 2 issues in 8 days
elsabirch/HB-Ex20160201-ratings
Feb 2016 - Feb 2016
Contributions:6 pushes, 1 branch in 3 days
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