Summary
Eric Pelz is a founder and seasoned technology leader with 13 years of experience building product-led engineering organizations and shipping large-scale workflow and AI features from concept to market. Based in San Francisco, he led Asana’s Workflow pillar and later started its AI organization, combining hands-on technical leadership with interim product ownership to create new SKUs and usage-based pricing. He’s skilled at scaling cross-functional teams, redefining tech-lead/manager roles, and forging partnerships with top AI companies to co-create integrated solutions. Now founding Malleable and advising startups like Orb, he focuses on software that adapts to how teams actually work — a perspective informed by early product engineering, teaching, and developer-platform roots from Caltech to Facebook.
13 years of coding experience
12 years of employment as a software developer
California Institute of Technology