Summary
Erica Liao is a Digital Analytics Manager with 11 years of experience turning audience data into strategic insights for newsroom and product teams at NPR. With a blend of political science and computer science training from the University of Michigan, she pairs rigorous quantitative skills (SQL, Python, Excel) and research experience with a deep understanding of media and public policy. Erica progressed through analyst roles at NPR to lead analytics work that informs editorial decisions and product strategy, and she has hands-on experience cleaning and modeling very large datasets from her time at the DNC. Known for translating complex metrics into actionable recommendations, she also brings uncommon experience teaching social media and politics to undergraduates and applying sentiment analysis to congressional hearings. Based in Washington, D.C., she’s equally at home in data pipelines and the Midwest ranch culture she loves.
11 years of coding experience
1 year of employment as a software developer
Bachelor of Arts (B.A.) Political Science, Bachelor of Arts (B.A.) Political Science at University of Michigan College of Literature, Science, and the Arts
German, Chinese