Summary
Erica Louie is a data and analytics leader with eight years of experience building and scaling analytics teams and practices at dbt Labs and BuzzFeed. She has progressed from hands-on analytics engineering and data analysis to head-of-data and senior analytics manager roles, currently leading cross-functional analytics for Engineering, Product, and Design. Erica blends technical fluency in large-scale web traffic analytics and experimentation with strong data governance — she established documentation and transformation workflows that made TB-scale datasets and A/B testing interpretable and actionable across orgs. Based in Los Angeles, she pairs a political science background with formal training in experimentation, giving her a rare mix of analytical rigor and product-oriented insight. Colleagues rely on her to turn complex measurement problems into auditable, repeatable systems that inform product strategy.
8 years of coding experience
3 years of employment as a software developer
Bachelor’s Degree, Political Science & Social Development, Bachelor’s Degree, Political Science & Social Development at University of Cape Town
Experimentation + Testing, Experimentation + Testing at Reforge
Bachelor’s Degree, Political Science and Government, Bachelor’s Degree, Political Science and Government at University of Pennsylvania
English, Italian