Erik Olsen
Director Of Digital Engagement at ICG America
Austin, Texas, United States
Summary
👤
Senior🎓
Top SchoolErik Olsen is a data-driven digital marketing leader with 11 years of experience scaling B2C paid search and conversion programs, now serving as Director of Digital Engagement at ICG America in Austin. He manages $2M in annual search and social spend and a six-figure CRO program that runs multiple large-scale tests each month, while overseeing agency relationships and automated reporting pipelines. Comfortable bridging marketing and engineering, he designs and codes tools in PHP, SQL and jQuery to automate reporting and streamline campaign workflows, and migrated manual email sends into Bronto-driven drip journeys. Known for turning complex testing and attribution needs into repeatable systems, he combines hands-on technical chops with a marketer’s focus on profitable scale. In his spare time he jokes about pretending to be a competent developer—an understatement that highlights his practical, self-taught engineering instincts.
10 years of coding experience
5 years of employment as a software developer
Bachelor of Science Small Business Management, Bachelor of Science Small Business Management at New England Institute of Technology
English
Github Skills (124)
nuxt-module10
image-optimization10
architecture10
browser10
server10
javascript9
srcset9
hybrid9
nunjucks9
backend9
eleventy9
plug9
static-site-generator9
plug-and-play9
static-site9
Programming languages (7)
Github contributions (5)
tusamni/thoroffroadtx.com
Aug 2022 - Dec 2024
Contributions:580 pushes, 13 branches in 2 years 4 months
tusamni/astro-blog-portfolio
Dec 2021 - Jun 2022
Contributions:338 pushes, 1 branch in 6 months
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