Erika Flowers is a design-led digital services expert with 13 years of strategic experience and a 25-year track record of hands-on product and UX work, currently accelerating human-centered service delivery at NASA. As co-founder and inventor of the Practical Experience Blueprint and author of "Your Guide to Blueprinting the Practical Way," she blends systems thinking, psychology, and product craft to simplify complex end-to-end customer journeys. Her background spans startups to enterprise — from founding Practical by Design to leading service design at Intuit and pioneering immersive product strategy at MURAL — with a knack for turning multidisciplinary research into actionable roadmaps. An experienced mentor, teacher, and writer, she also ships creative work outside tech as a fiction author and producer, and contributes front-end improvements to open-source projects like a popular weather-icons repository. Based in Bangor, Maine, Erika is known for catalyzing cross-functional collaboration and pragmatic practices that scale impact quickly.
13 years of coding experience
12 years of employment as a software developer
Bachelor of Science - BS, Psychology / Creative Writing, Bachelor of Science - BS, Psychology / Creative Writing at Southern Utah University
Contributions:9 releases, 140 commits, 31 PRs in 6 years 10 months
Contributions summary:Erika's primary contributions focused on updating the Weather Icons project, which involved modifying and adding CSS, and LESS files. They made several updates to the documentation, including adding new moon phases and instructions. They addressed issues like fixing missing icons and duplicate class names.
Contributions:10 commits, 2 PRs, 1 push in 1 year 10 months
templatesasscsserasemantic-web
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Erika Flowers - Digital Services Expert at Practical by Design