Erin Stafford
Manager Of Brand & Digital Content at Kellanova
Grand Rapids, Michigan, United States
Summary
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Senior🎓
Top SchoolErin Stafford is a strategic brand and digital content leader with 10 years of experience building high-impact social and employer-brand programs, including growing a Fortune 500 social channel from 200k to 1.5M followers and guiding Kellogg’s brand storytelling through its 2023 spin-off to Kellanova. Currently managing brand and digital content at Kellanova while advising startups like Lumia and Buoy, she blends data-driven recruitment marketing, creative paid storytelling, and executive-level communications. Erin has led global talent attraction projects, owned advertising budgets and vendor ecosystems, and translated recruitment analytics into C-suite dashboards. Beyond work she channels her advocacy for chronic illness and neurodivergent communities into nonprofit and patient advisory roles, a commitment that informs her empathetic leadership and inclusive content strategies. Known for combining strategic ideation with hands-on activation, she brings a curious, people-first perspective fueled by eclectic interests from personality frameworks to gardening.
9 years of coding experience
4 years of employment as a software developer
Bachelor of Science in Business Administration - BSBA, Information Systems with a concentration in Social Media Analytics and a minor in Management, Bachelor of Science in Business Administration - BSBA, Information Systems with a concentration in Social Media Analytics and a minor in Management at Central Michigan University
visual basic studio, tableau, mysqlGithub contributions (5)
jdewar/TU_REU_2016
Jun 2016 - May 2017
Contributions:1 PR, 141 pushes, 2 branches in 11 months
shlizee/Seq2SeqEpidemics
Apr 2020 - Jun 2020
Contributions:13 commits, 4 pushes in 2 months
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