Evan Maczura is a founder and engineering leader with 11 years building high-performance programmatic advertising platforms, currently running Neuronic to license RTB/SSP/DSP software and consult on architecture, scaling, and revenue optimization. He co-founded Smart RTB and SSPHWY, launching a mobile ad exchange that emphasizes transparent, quality supply and streamlined third-party demand access. Technically hands-on, Evan has contributed a SmartRTB bid adapter to the widely used Prebid.js project, ensuring cross-browser compatibility and video support—an indicator of his attention to production interoperability. Based in Tulsa, he blends product leadership with deep systems engineering, particularly around OpenRTB frameworks, traffic shaping, and RTB-optimized load balancing. He’s known for turning exchange-level complexity into practical, deployable components that operators can license or integrate.
Setup and manage header bidding advertising partners without writing code or confusing line items. Prebid.js is open source and free.
Role in this project:
Front-end Developer
Contributions:6 commits, 7 PRs, 15 comments in 2 years 5 months
Contributions summary:Evan primarily contributed to the development and maintenance of the SmartRTB bid adapter within the Prebid.js project. Their work involved implementing the SmartRTB adapter and its specification, including handling video ad formats. The user also focused on ensuring compatibility across different browsers, specifically addressing syntax issues for Internet Explorer. They also implemented updates related to handling missing user syncs and updating the default endpoint.
Contributions:6 pushes, 3 branches in 2 years 3 months
prebid
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