Summary
Evelyn Chou is a senior product manager with nine years of cross-industry experience building data-driven products and go-to-market strategies for both enterprise and consumer platforms. She currently leads Embedded Analytics at insightsoftware, driving commercialization and ARR growth for B2B data products while previously launching a generative-AI productivity MVP at Coursera that improved user productivity by 25%. Her background spans fintech, defense, and mobility—at Capital One she rebuilt clickstream and microservice foundations to reduce operational risk, and at Lockheed Martin she created a 0-to-1 MarTech data product team that automated 35% of reporting. Evelyn combines strong analytics chops (NLP/ML and LTV/attribution modeling) with product-led growth and Lean Six Sigma practices, enabling measurable improvements in retention and acquisition. Based in Washington, DC, she blends strategic rigor from an MBA and executive education with hands-on execution across engineering, design, and data teams, and brings a curious, career-shifting mindset hinted at by her Github note about transitioning from finance into tech.
9 years of coding experience
6 years of employment as a software developer
Brigham Young University
English, Chinese