Summary
Fabio B is a strategic commercial leader with 17+ years at Bayer Crop Science, currently directing Strategic Insights for Ag Markets and blending sales, marketing, digital/IT and analytics to drive value in agriculture. He has advanced through global roles in CRM, channel management, product and program leadership, regularly leading international teams across Latin America and Europe. Fabio combines hands-on analytics and digital modeling (market intelligence, eCommerce, S&OP, CRM) with go-to-market and product strategy to translate data into commercial impact. His background in computer engineering and an MBA underpins a pragmatic, tech-fluent approach to business problems and cross-functional transformation. He is committed to developing talent and embedding value-creation mindsets in teams, often tackling cultural and operational complexity in global rollouts. Based in the Cologne/Bonn region, he pairs corporate-scale delivery experience with a curiosity for practical digital innovations in agriculture.
10 years of coding experience
8 years of employment as a software developer
Master of Business Administration - MBA MBA, Master of Business Administration - MBA MBA at FGV - Fundação Getulio Vargas
Certificate of Professional Achievement Marketing & Sales, Certificate of Professional Achievement Marketing & Sales at Kellogg Executive Education
Bayer Management Excellence, Bayer Management Excellence at Esade
Bachelor Computer Engineering, Bachelor Computer Engineering at Universidade São Judas Tadeu
German, Portuguese, Spanish, English