Fei Fang
Senior Marketing Analyst at Healthfirst
New York, New York, United States
Summary
👤
Senior🎓
Top SchoolFei Fang is a Senior Marketing Analyst in New York with 11 years of experience turning messy, multi-source data into actionable growth strategies for subscription and e-commerce businesses. She combines advanced analytics—cohort survival and Cox hazard models, RFM and K-means segmentation, and forecasting—with hands-on data engineering to build reproducible pipelines and dashboards that drive retention and CLV improvements. Fei uniquely blends technical chops (Python migration from VBA, web scraping, Graph API social data) with end-to-end campaign design and A/B testing, enabling insights to flow directly into marketing activation. Comfortable liaising with both business and engineering teams, she structures requirements, evaluation criteria, and deliverables to ensure measurable outcomes. Her background spans agency to operator roles, giving her a rare perspective on both creative acquisition tactics and rigorous measurement.
11 years of coding experience
Master of Science - MS, Management (MSM), Master of Science - MS, Management (MSM) at University of Florida - Warrington College of BusinessBachelor's degree, Communication, Journalism, and Related Programs, Bachelor's degree, Communication, Journalism, and Related Programs at Beijing Sport University
English, Chinese, Korean
Github Skills (8)
wordcloud9
vue7
progressive-enhancement7
javascript5
x3dom3
dwarf3
dom3
x3d1
Programming languages (3)
Github contributions (5)
feifang/vue-wordcloud
Aug 2017 - Nov 2018
A Vue.js Word Cloud component
Contributions:23 commits, 1 push, 1 issue in 1 year 3 months
cloud-componentvue-jsvueword-cloudvuejs
feifang/New-Lipstick-Effect
Jan 2017 - May 2017
Contributions:60 commits, 33 pushes, 1 branch in 3 months
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