Floris Vlasveld is a seasoned Chief Product & Technology Officer with over 20 years of experience scaling engineering organizations, transforming legacy platforms, and aligning product and tech strategy to measurable business outcomes. He has led teams across startups and large enterprises—most recently driving a cross-border platform transformation at iChoosr with a mission to accelerate the energy transition—and previously delivered cloud migrations, regulatory-compliant medtech software, and large-scale web platforms. Known for combining strategic clarity with hands-on technical attention, he builds trust-based cultures that let talented teams move quickly and reliably. He also advises CEOs and coaches senior tech leaders one-on-one, bringing practical, founder-minded experience from founding two companies and running mid-sized engineering organizations. An advocate for pragmatic change, Floris often translates complex technical debt into prioritized roadmaps that preserve operations while unlocking scalable growth.
11 years of coding experience
18 years of employment as a software developer
MSc. Business Informatics, MSc. Business Informatics at Utrecht University
VWO (Pre-University Education) Economy & Society, VWO (Pre-University Education) Economy & Society at Montessori Lyceum Herman Jordan
Contributions:7 commits, 7 pushes, 1 issue in 7 months
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Floris Vlasveld - Chief Product & Technology Officer at iChoosr