Freddie Karlbom
VP Advertising Performance at Remerge
Berlin, Germany
Summary
👤
Senior🎓
Top SchoolFreddie Karlbom is a seasoned algorithmic decision-making leader with 15 years of experience building bidding algorithms, ML-driven recommendation systems, and experimentation platforms for adtech and consumer platforms. Currently VP Advertising Performance at Remerge, he blends supervised and reinforcement learning, game theory, and control engineering to estimate value, price and opportunity cost for realtime advertising optimization. Previously he orchestrated LLM inference pipelines at DeepL and led machine learning and SRE product work at commercetools, demonstrating a rare mix of research-grade modeling and production-grade infrastructure. He has repeatedly turned programmatic strategy into tangible business outcomes—helping a company become acquisition-ready and delivering a 25% uplift in orders through NLP-driven personalization. Based in Berlin with an M.Sc. from KTH, he pairs deep technical breadth with hands-on product management and API-first product experience.
15 years of coding experience
15 years of employment as a software developer
M.Sc. Interactive Media Technology, M.Sc. Interactive Media Technology at KTH Royal Institute of Technology
Swedish, English, German, Chinese
Stackoverflow
1reputation
0reached
2answers
0questions
Github Skills (20)
frontend8
react8
javascript8
probot7
codeigniter6
orm6
php6
doctrine6
typescript6
api5
merchant5
nodejs4
rest4
data-product4
rest-api4
Programming languages (3)
Github contributions (5)
FreddieK/FreddieK.github.io
Jan 2018 - May 2020
Contributions:91 pushes, 1 branch in 2 years 4 months
FreddieK/Test-Driven-Development-with-Python
Jan 2018 - Oct 2018
Contributions:86 pushes, 1 branch, 3 tags in 8 months
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