Gabi Horowitz is a marketing and brand leader with four years of focused experience shaping Expensify’s public identity and growth strategies from San Francisco. At Expensify she has built go-to-market plans, owned S&M budgets, led ad campaigns for the Expensify Card, and driven product-marketing work that tightened onboarding and product-brand alignment. Comfortable working cross-functionally with design, product, and engineering, she also mentors newer team members and tracks growth through analytics. Her background in program and account management at a personalized medicine startup informs a user-centric, operationally disciplined approach to marketing. Gabi’s academic grounding in comparative history of ideas and international exchanges hints at a knack for storytelling and cultural sensitivity that she brings to brand work.
4 years of coding experience
Bachelor's Degree, Comparative History of Ideas, 3.8, Bachelor's Degree, Comparative History of Ideas, 3.8 at University of Washington
Welcome to New Expensify: a complete re-imagination of financial collaboration, centered around chat. Help us build the next generation of Expensify by sharing feedback and contributing to the code.
Contributions:2 PRs, 2 pushes, 2 branches in 2 years
financialnext-generationimaginationchatsharing
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Gabi Horowitz - Head Of Marketing & Brand at Expensify