Summary
Gary Tay is a seasoned adtech and support engineering professional with nine years of experience at Meta and earlier roles at Microsoft and AOL, specializing in troubleshooting, measurement, and operational tooling for large-scale advertising systems. He has a proven track record of building internal tooling that cut response time dramatically—designing a "follow the sun" ticketing distribution system that saved thousands of hours monthly and was adopted by other teams. Comfortable bridging technical and business needs, he rebuilt SQL and backend processes that became sources of truth for downstream dashboards and improved cross-product incident handling. Early in his career he led full-stack web and server firmware projects, shipping production systems for startups and enterprise clients across APAC. Now based in Singapore and currently focused on family life, he remains a pragmatic problem-solver with deep institutional knowledge of ad measurement and operational efficiency.
9 years of coding experience
16 years of employment as a software developer
Bachelor of Science, Computer Science & Business Information Systems, Passed with Distinction, Bachelor of Science, Computer Science & Business Information Systems, Passed with Distinction at Murdoch University
Diploma, Computer Engineering, Diploma, Computer Engineering at Temasek Polytechnic
English, mandarin (spoken)