Geoff Adams is a hands-on Staff Engineer and seasoned engineering leader with 11+ years of experience building high-scale back-end systems, cloud architectures, and resilient DevOps practices across startups and major broadcasters. He has repeatedly formed and evolved teams—from being the first technical hire at an energy-tech startup to leading multiple delivery and ad/inventory teams at Acast—while coaching engineers across the spectrum from graduates to staff-level. Comfortable owning both code and 3AM incidents, he blends product delivery with operational accountability and a preference for pair programming, automation, and pragmatic technical diligence. His background includes delivering critical APIs and semantic platforms at the BBC and architecting a cloud-native EV charging platform that informed UK government research, demonstrating a rare mix of media, ad-tech, and energy-sector domain depth. Colleagues rely on him as a flexible “sub” across product, project and leadership gaps, reflecting a bias toward doing whatever it takes to ship reliable systems.
11 years of coding experience
14 years of employment as a software developer
BSc (Hons) Computer Science, BSc (Hons) Computer Science at The University of Manchester
Contributions:9 pushes, 2 branches in 6 years 1 month
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