Summary
Geoff K is a transformative growth marketing leader with nine years of experience scaling acquisition and lifetime value through omni-channel media strategies across retail and high-growth consumer brands. He has built and led in-house media teams, driven measurable ROAS and CAC improvements, and negotiated high-impact partnerships spanning TV, video, digital and offline channels. Geoff combines hands-on metrics optimization with a talent for cross-functional communication and vendor partnerships, having implemented tracking and full-funnel initiatives that reduced churn and boosted efficiency. Comfortable in startup and enterprise settings, he’s repeatedly delivered rapid team build-outs and process innovation—once assembling an end-to-end media team in 75 days. Based in Newton, MA, Geoff pairs a relentless focus on business KPIs with a coach-like leadership style that scales both people and performance.
9 years of coding experience
10 years of employment as a software developer
BA Communications, BA Communications at Hofstra University
New Jersey High School Diploma, New Jersey High School Diploma at Leonia High School