Geoffrey Wu is a multidisciplinary UX designer with 8+ years crafting bilingual SaaS products and brand experiences, currently based in Tokyo after beginning his career in Melbourne. He combines end-to-end product design, visual direction, and front-end implementation to deliver pixel-perfect interfaces, prototypes, and production-ready specs for fast-moving tech teams. At Sollective he drove UI/UX strategy for an EN/JA freelancer platform and business suite, owning features like invoicing and contracts while aligning marketing pages to product storytelling. His background in branding, coding (React, HTML/CSS, Rails), and Framer expertise gives him a rare full-stack design perspective that smooths handoffs and accelerates delivery. He’s hands-on with user research, design systems, and accessibility, and has a track record of boosting engagement and conversion through thoughtful redesigns. Fluent across product, engineering, and marketing, he thrives on simplifying complexity to drive product growth.
8 years of coding experience
2 years of employment as a software developer
Computer Programming, Computer Programming at Le Wagon
Bachelor of Fine Arts - BFA, Digital Futures, Bachelor of Fine Arts - BFA, Digital Futures at OCAD University
Bachelor of Design, Digital Media, Graduated with Distinction, Bachelor of Design, Digital Media, Graduated with Distinction at RMIT University
Contributions:74 PRs, 59 pushes, 73 branches in 3 years 5 months
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