Summary
Geraldo Luiz is a pragmatic software engineer based in São Paulo with nearly a decade of professional experience building full-stack web systems for media, retail and e-commerce. He has a strong track record of migrating legacy content platforms and improving performance—most notably leading a WordPress-to-ARCXP migration with 100% data integrity and a 40% performance gain—and delivering reusable component libraries and CI/CD pipelines. Comfortable across React, TypeScript, PHP/Laravel and legacy stacks like AngularJS, he pairs front-end craftsmanship (Styled Components, Storybook) with backend robustness and automated testing (Jest, Cypress). At scale, he has built B2B/B2C dashboards, pricing and log monitoring tools that improved operational control and developer productivity. Known for blending SEO and UX sensibilities from earlier roles with modern engineering practices, he often bridges product and ops to ship measurable improvements.
9 years of coding experience
10 years of employment as a software developer
Técnico em informática para internet Tecnologia da Informação, Técnico em informática para internet Tecnologia da Informação at Senac
English, Portuguese