Gerlando Piro
Partner Head Of Web at PencilProne Studio
Utrecht, Utrecht, Netherlands
Summary
👤
Senior🎓
Top SchoolGerlando Piro is a seasoned engineering leader with 16 years of experience building and modernizing web platforms across startups and enterprises from Utrecht. He has a strong track record of scaling web teams and systems—rewriting legacy monoliths into performant, maintainable stacks (Next.js, Vercel, Sanity) and founding Web Engineering teams to deliver business-driven digital experiences. His work spans technical strategy, brand-driven design systems, automated CI/CD, feature-flagged experimentation, and programmatic SEO to measurably improve conversions and organic growth. Gerlando combines hands-on front-end development roots with product-minded leadership, hiring and mentoring distributed teams while partnering closely with marketing and revenue ops. Notably, he has repeatedly led rebrands and platform modernizations that aligned engineering, design, and content models for scalable content operations. Now serving as Partner and Head of Web at PencilProne Studio, he brings both entrepreneurial grit and deep operational experience to web strategy and execution.
16 years of coding experience
18 years of employment as a software developer
Associate Degree Graphic Design, Associate Degree Graphic Design at DeAnza College
Github Skills (47)
rudderstack10
data-integrity10
customer-data10
data-platform10
markdown9
ruby9
yard9
static-site9
liquid9
site-generator9
documentation9
jekyll9
customer-data-platform8
blog-engine8
coreos8
Programming languages (7)
Github contributions (5)
engineyard/engineyard-theme
Feb 2011 - Apr 2012
Contributions:310 commits in 1 year 2 months
gpxl/gerlandopiro.com
Jul 2015 - Aug 2016
Contributions:154 pushes, 1 branch in 1 year 1 month
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