Summary
Gilian Ponte is an Assistant Professor of Marketing at Erasmus University Rotterdam with nine years of experience at the intersection of marketing, econometrics, and data science. Her research develops privacy-preserving methodologies—such as differential privacy—to extract and share insights from sensitive marketing data, addressing societally relevant questions. She teaches and designs advanced courses in Marketing Analytics and has supervised award-winning MSc theses, reflecting a strong commitment to mentoring. Her background spans academic research roles and practical analytics positions in industry, including web analytics at Blokker Holding. Gilian combines rigorous econometric training (PhD and Research Master from Rijksuniversiteit Groningen) with hands-on applied work, making her adept at translating methodological advances into real-world marketing solutions. She also maintains an active research presence online (gilianponte.github.io), signaling openness to collaboration and reproducible science.
9 years of coding experience
1 year of employment as a software developer
Doctor of Philosophy - PhD, Doctor of Philosophy - PhD at Rijksuniversiteit Groningen
Bachelor of Arts - BA, Economics, Bachelor of Arts - BA, Economics at NHL Hogeschool
English, Dutch