Greg Parsons is a Technical Director and seasoned software leader based in Los Angeles with 11 years of experience building scalable, production-grade systems and teams. He has a track record of driving engineering growth and operational excellence—from growing teams at Tapcart and implementing Continuous Delivery to cutting system failures by 80% and boosting order-matching accuracy to 98% as a founding engineer at Loyalist. Greg blends hands-on backend and infrastructure expertise (AWS EKS, GCP analytics pipelines) with executive-level strategy, having overseen technical roadmaps, compliance frameworks, and high-velocity delivery for products serving millions of users. He’s comfortable shipping across the full stack and has a knack for translating ambiguous product problems into measurable engineering outcomes and playbooks. An early QA-to-engineer career path and a visual arts background give him a pragmatic, design-minded approach to building developer-friendly systems.
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