Guilherme Beulke
Especialista - Customer Experience IA Generativa E Automação Inteligente
Campina Grande, Paraíba, Brazil
Summary
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Senior🎓
Top SchoolGuilherme Beulke is a CX and AI operations leader based in Campina Grande with eight years of hands-on experience driving B2B SaaS customer journeys and voice-of-customer programs. Currently leading Generative AI and intelligent automation at Zenvia, he builds contextual chatbots and proactive self-service that cut contact rates and boost retention. He pairs a strong marketing and communications background with data-driven product feedback loops, translating VoC insights into prioritized roadmaps across product, engineering and support. Previously led CX, customer marketing and expansion strategies at Cora, Conta Azul and Softplan, combining community-building and CRM-driven growth with NPS/CX metric stewardship. Trained in communications and customer-centric MBAs, Guilherme blends storytelling skills from an editorial career with technical curiosity in computer science—an uncommon mix that helps him humanize AI-driven experiences.
8 years of coding experience
Master of Business Administration - MBA Customer Centric Marketing, Master of Business Administration - MBA Customer Centric Marketing at ESPM Escola Superior de Propaganda e MarketingExecutive MBA Administração Negócios e Marketing, Executive MBA Administração Negócios e Marketing at StartSeMaster of Business Administration - MBA Comunicação Empresarial e Marketing, Master of Business Administration - MBA Comunicação Empresarial e Marketing at Universidade Metodista de São PauloBacharelado Comunicação Social e Jornalismo, Bacharelado Comunicação Social e Jornalismo at Universidade São Judas Tadeu
Spanish, English
Github Skills (39)
markdown10
dsa-algorithm10
javascript9
appwrite9
kotlin9
que9
cc9
census8
android-tv8
voc8
java8
r7
nodejs7
android7
php7
Programming languages (9)
Github contributions (5)
JGuilhermeCoelho/jguilhermecoelho.github.io
Oct 2019 - Nov 2022
jguilhermecoelho.github.io
Contributions:5 PRs, 22 pushes, 1 branch in 3 years
laraveljavascript
JGuilhermeCoelho/lista-de-exercicios-web-cod3r
Mar 2021 - Aug 2022
Repositório com as resoluções dos exercícios do Curso de Web da Cod3r
Contributions:46 PRs, 7 pushes, 3 branches in 1 year 5 months
cod3rcssjavascriptdosrio
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