Summary
Guilherme Martins is a seasoned technology leader and entrepreneur with 12 years of experience building high-performance, data-driven products and teams across Brazil. As Co-Founder and CEO of Eitri, he is focused on next-generation App Commerce SaaS that combines efficiency, scalability and intelligence, drawing on prior roles as CTO of Volanty and Mobile Engineering Manager at B2W where he drove architectures that scaled app engagement by 20x. He blends hands-on engineering roots—from a decade growing Ideais Tecnologia—with strategic product, data science and cloud-native practices to create NoOps, microservice and analytics-first organizations. Educated through MIT and McCombs programs in IoT and AI/ML, he pairs formal study with practical startup execution and investor experience at Scolados. Based in São Paulo, he describes himself as an "Interdisciplinary Artisan," reflecting a rare mix of technical craft, operational rigor and storytelling about product impact.
12 years of coding experience
8 years of employment as a software developer
Post Graduate Program in Artificial Intelligence and Machine Learning Artificial Intelligence, Post Graduate Program in Artificial Intelligence and Machine Learning Artificial Intelligence at Texas McCombs School of Business
MIT bootcamps certificate IoT Internet of Things, MIT bootcamps certificate IoT Internet of Things at Massachusetts Institute of Technology
Pontifical Catholic University of Rio de Janeiro
English, French