Summary
Guilherme Pacheco is a product leader with 12 years in technology and a decade focused on B2B SaaS, marketplaces and data platforms, currently driving AI-enabled deploys and real-time accessibility products at Hand Talk by Sorenson. He combines hands-on technical fluency—API design, microservices, SQL and testable DDD/BDD stories—with a track record of automating 30+ product workflows (including three AI-agent automations) using n8n, Zapier and Supabase. As a founder of PartyBooking and former Head of Product at Bernhoeft, he led large legacy-to-SaaS migrations, formed multiple product, design and CS teams, and cut rework and lead times substantially. Guilherme excels at bridging research, legal/security and engineering for enterprise POCs in regulated environments (LGPD/GDPR), turning field feedback into validated go-to-market strategies. He mentors Customer Success functions and trains junior PMs, bringing a practical instructor’s mindset to scalable product practices. Based in São Paulo, he pairs entrepreneurial grit with measurable delivery improvements and deep automation-first thinking.
12 years of coding experience
5 years of employment as a software developer
MBA, Project management, MBA, Project management at IBF
Analysis and systems development, Analysis and systems development at Universidade Cruzeiro do Sul
Product Management, Product, Product Management, Product at PM3
Portuguese, English, Spanish