Summary
Haibing Wu is a senior R&D engineer with 12 years of experience focused on recommendation algorithms, computational advertising, machine learning, and data mining. Based in Yangpu District, Shanghai, he has been building relevance models, ad serving strategies and CTR/CPM prediction systems at Baidu since 2016, working on the Phoenix ad platform and display recommendation stack. With a strong academic foundation from Tongji University and a master’s in Electronic Science and Technology from Fudan, he bridges signal-processing rigor with large-scale product engineering. Colleagues rely on him for optimizing ad trigger strategies and turning complex user-ad interaction data into robust, production-ready models. Notably, his background in electronics gives him a unique perspective on feature engineering and system-level trade-offs in latency-sensitive ad systems.
12 years of coding experience
学士, Electrical, Electronics and Communications Engineering, 学士, Electrical, Electronics and Communications Engineering at Tongji University
硕士, 电子科学与技术, 硕士, 电子科学与技术 at 复旦大学
English, Chinese