Hal Li
Co-Founder, Product Marketing at Sonilo
San Jose, California, United States
Summary
👤
Senior🎓
Top SchoolHal Li is a product and go-to-market strategist and founder with 9 years of experience building consumer tech and gaming products from 0 to 1. As co-founder of Sonilo and founder of PIPABOY, he blends AI-powered product innovation, creator-driven acquisition, and culturally distinctive branding to launch scalable experiences like viral TikTok AR effects and an indie AR game. His background spans hands-on interactive engineering and senior product leadership at ByteDance, where he fused data-driven strategy with storytelling to drive growth. Based in San Jose, he leverages a game-design MA and multidisciplinary marketing chops to translate creative concepts into measurable distribution and retention engines. Notably, he has shipped both proprietary ML-driven music tooling and commercial collaborations with entertainment IP, demonstrating a rare mix of technical product fluency and cultural marketing insight.
8 years of coding experience
10 years of employment as a software developer
Master of Arts - MA, Game and Interactive Media Design, Master of Arts - MA, Game and Interactive Media Design at Academy of Art University
Chinese, English
Github Skills (71)
tooling10
ui-components10
face10
javascript10
movie10
seo10
webapp10
site-generator10
vuex10
typescript10
dev-server10
popcorn10
vue10
static-site10
hmr10
Programming languages (7)
Github contributions (5)
lhz960904/blog
Feb 2020 - Jun 2021
📝 My Blog Source Code
Contributions:82 commits, 21 PRs, 86 pushes in 1 year 3 months
my-blog
lhz960904/webpack-vue-ssr
Sep 2018 - Dec 2018
Contributions:39 commits, 2 PRs, 30 pushes in 3 months
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