Summary
Hyunju Song is a data scientist and analyst with 9 years of experience building end-to-end data solutions across retail, fintech, and e-commerce in Seoul. She blends hands-on data engineering (AWS, EMR, EKS, Spark, BigQuery) with analytics and CRM-driven product insights, having led customer segmentation, market-basket analysis, and O4O channel KPI definition at GS Retail. Previously she ran data platform and governance efforts including company-wide Databricks rollout and integrated customer journey modeling at Finda, and built production data pipelines and DWs for startups. Comfortable moving between strategy and implementation, she focuses on making product and marketing decisions measurable by standardizing product and customer data. An uncommon strength is her cross-functional background from MD/marketing to backend operations, which helps her translate business needs into scalable data systems.
9 years of coding experience
2 years of employment as a software developer
Bachelor's degree History/Business Administration, Bachelor's degree History/Business Administration at Yonsei University