Ian B is a founder and product leader with over 15 years of experience building consumer-facing products and analytics across games, web3, proptech, and streaming. He has launched seven games and led product teams that shipped apps and protocols at scale—most recently helping ship a telegram game with 22 million registered users and a high-volume open game marketplace. A data-first operator, Ian has built analytics pipelines and reporting suites, led distributed analytics teams, and advised firms internationally on data strategy and growth. He blends creative product instincts with technical chops—he’s built emulators for fun and integrates AI and multi-agent workflows into product and ops. Ian’s background spans startups and large publishers (Microsoft, Zynga), giving him a rare ability to switch contexts quickly and drive both live-ops and strategic go-to-market initiatives. Based in Chicago, he combines entrepreneurial grit with a pragmatic, metrics-driven approach to consumer engagement.
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