Summary
Isabelle Schwab is a producer and project lead for social media formats with a decade of experience crafting research-driven storytelling for young audiences, currently at Die Gesellschaft für eine gute Zukunft in Berlin. She teaches format development and multimedia journalism at FHGR, translating social media mechanics into user-centered formats and guiding student projects like vokuhila-mag.ch. Previously at SRF News Digital she combined roles in format development, content optimization, distribution strategy and performance analysis to grow multi-platform audiences on TikTok, Instagram and YouTube. A former journalist, photographer and trainee at Republik, she brings strong editorial instincts and visual storytelling to data-informed production. Not obvious: she bridges academic teaching with hands-on platform experimentation, turning deep research into snackable, viral-ready formats.
10 years of coding experience
3 years of employment as a software developer
Einjähriger Vorkurs, Design und Kunst, Einjähriger Vorkurs, Design und Kunst at Hochschule Luzern
Bachelor, Multimedia Production, Bachelor, Multimedia Production at Hochschule für Technik und Wirtschaft HTW Chur
French, English, German