Summary
J Wilke is a versatile marketing leader with 14 years of professional experience and over two decades of cross-sector experience blending strategic brand management, digital content, and partnership-driven growth. He has built and led teams from startup volunteer platforms to a creative software company and higher education marketing, most recently managing marketing at Cascade PBS after shaping content strategy for University of Washington Housing & Food Services. A West Point–educated environmental engineer turned marketer with dual master's degrees in MBA and digital media, he pairs military discipline and analytical rigor with creative storytelling and AI-informed marketing tactics. He co-founded an award-winning volunteer tech startup and a creative agency, demonstrating an unusual mix of product-minded entrepreneurship and hands-on content operations. Known for translating complex technical and mission-driven work into compelling digital narratives, he thrives at the intersection of brand strategy, data-driven acquisition, and creative execution.
14 years of coding experience
21 years of employment as a software developer
BS, Environmental Engineering, BS, Environmental Engineering at United States Military Academy at West Point
Master of Communication in Digital Media, Digital Communication and Media/Multimedia, Master of Communication in Digital Media, Digital Communication and Media/Multimedia at University of Washington
MBA, Entrepreneurship, Strategy, Marketing, MBA, Entrepreneurship, Strategy, Marketing at UW Foster School of Business
Certificate, Nonprofit Management, Certificate, Nonprofit Management at University of Washington - Professional and Continuing Education