Summary
Jack Appleton is a marketing and social media specialist with 10 years’ experience building and scaling digital presence for hospitality, e-commerce, property and lifestyle brands. As Managing Director of Relentless Agency he designs influencer-led content strategies and delivers end-to-end activation—from coaching and content creation to community management and event partnerships—for clients including Tayroc, Courtyard by Marriott and Hilton. His background in hotel pre-openings and multi-property marketing at Meliá and Hilton gives him a rare blend of operational hospitality insight and campaign-level digital expertise. Jack combines revenue-focused thinking (conversion optimisation, sponsorship ROI) with hands-on social growth tactics that have delivered tangible fan and engagement gains. He’s as comfortable negotiating brand partnerships and sponsorships as he is running daily community engagement, and often leverages boutique, market-specific activations to punch above budget. Based in Manchester, he is known for turning hospitality complexity into clear, growth-oriented social strategies.
10 years of coding experience
7 years of employment as a software developer
English Language English Literature I.T Drama History & Media, English Language English Literature I.T Drama History & Media at Chorlton High School