Jacob Foell is a Director of Embedded Software with 15 years of hands-on experience building and leading teams that deliver low-power, safety-critical embedded systems for automotive and IoT applications. He combines deep C/ARM Cortex-M and real-time (FreeRTOS/bare-metal) expertise with protocol-level know-how in CAN/J1939, OBD-II, and vehicle diagnostics, and has driven product-focused development where time-to-market and technical feasibility matter. Promoted through engineering and management roles, he balances pragmatic engineering—optimizing for present value—with forward-looking design to ease future maintenance and integration. Based in rural Alabama, he still enjoys the practical side of the work: teaching peers, improving systems through careful trade-offs, and prototyping solutions that make hardware and software “just work.”
15 years of coding experience
21 years of employment as a software developer
BS Automotive/Manufacturing Engineering Technology, BS Automotive/Manufacturing Engineering Technology at Minnesota State University, Mankato
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